Facebook Ads

About: creating an ad or sponsored story - help center


It looks like it is very simple to start using this.  What is less simple is trying to find the advertising rates.  Anybody know where that page is?

Ok, here it is ...
source: Facebook for Business

Step 4: Manage Your Budget
Set a budget that will allow you to effectively reach your target audience, and check your campaign performance often.
  • CPC vs CPM : Determine if you want to pay on a cost-per-click (CPC) or cost-per-impression (CPM) basis
  • Daily Budget: Set the maximum amount you want to pay each day - once you hit your daily budget your ad will no longer show
  • Bid Price: Bid prices fluctuate often. Set a bid within or above the suggested range, and check your Ads Manager often to update it when the suggested range changes

...


Tags

  1. speaktomecatalog.com
  2. advertising
  3. facebook

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